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Showing posts from February, 2017

Instagram's Newest Feature That You Can't Find Anywhere Else

Snapchat started the trend of story-telling, creating 24-hour snaps that you share to the world. Instagram now has this feature as well. Well, Instagram has changed the game again. This time, you can post multiple photos within a single feed post. As in, you swipe right and see multiple pictures all under one post. Sure, Twitter and Facebook have similar features where you can post multiple pictures at once, but not quite like this. Instagram, unlike Facebook, Twitter, and so on, is a photo-based social media platform. Before, only advertisers could do such a thing on Instagram, leaving the rest of us to pick only the best picture (or two at the most) to represent our big event, birthday or holiday to keep from spamming (and annoying) our follower’s feeds. To use the feature, you need to tap the ‘Select Multiple’ option first on the bottom of the photo or video you want to upload. From there, you can select the content you want to include; they’ll be numbered in the order th

NBA All-Star Game 2017: Breakdown

Nathaniel S. Butler/Getty Images Sunday night was a night full of dunks and lacking in defense, but entertainment nonetheless. The Western Conference defeated the Eastern Conference 192-182 in the 2017 NBA All-Star Game at Smoothie King Center in New Orleans.  Hometown hero Anthony Davis poured in an All-Star Game record 52 points to go with 10 rebounds, along with receiving the MVP honors for the night. This is for NOLA pic.twitter.com/e291PU5axI — Anthony Davis (@AntDavis23) February 20, 2017 Russell Westbrook put on a show as well, following behind Davis with 41 points, seven assists and five boards. All eyes were on him and Kevin Durant, understandably so, watching their every move and interaction throughout the game. We even saw a KD to Westbrook alley-oop, giving us flashbacks to when they played together in OKC, also known as the good ol' days. The Western Conference bench had some fun with the two after the link-up: We are all the western conference bench #

NBA All-Star 2017 Preview

Sunday, February 19 – the day we've all been waiting for – is almost here. Set to be in New Orleans, this year's All-Star game is setting up to be a very interesting one, to say the least. From "beef" to defending champions, it's got it all. The East vs. West rivalry carries on, with some big (and new) names on the roster this year. NBA All-Star Starters Eastern Conference Position Player Team All-Star Appearance BC Kyrie Irving Cleveland Cavaliers 4th BC DeMar DeRozan Toronto Raptors 3rd FC LeBron James Cleveland Cavaliers 13th FC Giannis Antetokounmpo Milwaukee Bucks 1st FC Jimmy Butler Chicago Bulls 3rd Western Conference Position Player Team All-Star Appearance BC Stephen Curry Golden State Warriors 4th BC James Harden Houston Rockets 5th FC Kevin Durant Golden State Warriors 8th FC Kawhi Leonard San Antonio Spurs 2nd FC Anthony Davis New Orleans Pelicans 4th NBA All-Star Reserves Eastern Conference Position Player Team All-Sta

Snapchat Stories vs. Instagram Stories: Which One Works For Your Content

Mark Dalton Media Nowadays everyone is using either Snapchat, Instagram, or both. Two different social media platforms, yet very similar in some ways. "Stories" have been brought to life since Snapchat's existence and has very recently made an appearance Instagram. Which one is better for you and your content? The Difference Snapchat lets you share your content through a single track called a story, which is made up of 24 hours’ worth of image or video snaps that you’ve shared for others to see. Once a snap is 24 hours old, users can no longer view it unless you reshare it as it automatically deletes itself. Instagram, on the other hand, lets you share content through two tracks: the stories and the feed. Your feed is permanent and stays on your page collected with other pictures, whereas your stories only have a 24-hour life. By combining the permanency of your feed posts with the 24-hour duration of your stories, you can generate urgency while providing cons

Which Is Your Favorite?

Social media seems to be what everyone eats, sleeps, lives, and breathes nowadays. If you don't have at least a Facebook, it's almost as if you don't exist in the world. Twitter and Instagram have claimed their thrones, with Snapchat still up and coming; Not to mention Tumblr, LinkedIn, Youtube, Pinterest, and so on. With so many different social media platforms, it's almost impossible to choose which one is the "best." Personally, I love Twitter. I'd have to say it's my favorite social media outlet (with Instagram a close second). Why? Twitter gives me the ability to follow different accounts that cover a wide variety of topics that interest me. Hashtags allow me to follow topics without having some type of commitment to the topic, such as liking or following a page. It has an immediacy of breaking news and updates on developing stories almost faster than news outlets at times. Twitter is detailed. And who could forget the ease of follow

The Aftermath Of A Historic Super Bowl

Mike Ehrmann/Getty Images It's not about how Super Bowls start. It's about how they finish. Super Bowl LI started off with what could arguably be the most boring few hours of football in Super Bowl history. The Atlanta Falcons seemed to have the game in the bag. Quarterback Matt Ryan seemed to be doing everything right, whereas his opponent Tom Brady could not prevent getting sacked or missing wide-open receivers down the field. The lifeless Patriots were down 28-3 going into halftime. Lady Gaga was the only thing that seemed to give the game life. And then the Patriots happened. Granted, the first touchdown of the night coming from Tom Brady only came at the end of the third quarter and even then, the game didn't feel competitive in the slightest bit. But once that first score came, it was like taking candy from a baby for the Patriots. They went on a tear, defensively stopping the Falcons and then offensively, with Brady leading the way. Huge play after hug

Super Bowl LI

Super Bowl LI is looking to be one of the most historic Super Bowls yet. With the anticipated game of the year coming up in a few hours, the Atlanta Falcons and New England Patriots are preparing for the game of their lives. Atlanta Falcons' quarterback, Matt Ryan, has recently been named the NFL MVP for the first time in his career, making the stakes higher than ever. According to Bleacher Report , no player who has won the regular-season award has also taken the Super Bowl award in the same season since Kurt Warner of the St. Louis Rams did it 17 years ago. Ryan's opponent, Tom Brady, has is included in this statistic, losing twice in the Super Bowl despite winning the MVP himself. This is also Ryan's first appearance in a Super Bowl, while this year will be Brady's sixth appearance. Brady's past Super Bowls have been widely controversial, however. From "spy gate" to "deflate gate", Brady and the Patriots have been labeled "

Why Social Media Marketing Is Important For Businesses

There is no denying that social media has changed the game when it comes to branding and marketing. According to HubSpot , social media marketing has a 100% higher lead-to-close rate than outbound marketing. At this point, not having an active social media as a marketing tool will absolutely kill you. You need  it in today's world. Here's why: You can respond to problems immediately. Customers will reach out to you and give you feedback, whether it's good or bad. If there’s a problem with your product or service, you'll want to know right away and with a social media platform, you’ll be the first to know when there are issues and will be able to fix them right away. Numerous studies have shown that consumers appreciate companies that respond to customer complaints. A strong social media presence also builds brand loyalty. Active social media profiles equals having more loyal customers. It's simple: when you’re actually interacting on social media with peop